The Product Ladder System I Used at Lemonly (Clients: Netflix, Google, Marriott) — Now Teaching It FREE In This 60-Minute Workshop
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Stop doing custom work at done-for-you prices. I'll show you the exact 4-level system that made my $5K infographics turn into $800K Marriott contracts—and we'll build YOUR ladder together, live.
WHAT YOU WILL LEARN
Here's What We'll Build Together In This Workshop:
✓ Your 4-Level Product Ladder (DIY → DWY → DFY → Custom)
Stop leaving money on the table. We'll map out exactly how to structure your offers so every lead has a clear path to buy—no matter their budget.
✓ The "5-4-3-2-1 Method" That Made Sales Calls 15 Minutes Instead of 60
I’ll show you how we packaged our infographics so clearly that clients said “yes” on the very first call.
✓ How To Spot When "Done-For-You" Becomes "Custom" (And Charge Accordingly)
Through weekly coaching, community, and accountability, you’ll become the kind of person who does the work, keeps their promises, and moves forward — no matter the season.
✓ Why You're Probably Doing $50K Work for $5K Prices (And How To Fix It)
Most creative entrepreneurs dramatically undercharge for custom work because they don't have boundaries. You'll learn exactly where to draw the line—and how to 10X your pricing when clients cross it.
This Workshop is For you If:
✔ You're doing $100K-$500K/year but revenue feels wildly inconsistent
✔ Every project feels like you're starting from scratch
✔ You're tired of writing custom proposals for every client
✔ You spend hours scoping projects and negotiating prices
✔ You're stuck doing custom work at done-for-you prices
✔ You have no clear path to move clients from $1K to $10K offers
✔ You want to scale your business without working more hours
This Workshop is NOT For you If:
⨯ You're doing less than $50K/year (you're not ready yet)
⨯ You only want to do custom, bespoke work (this is about productization)
⨯ You're looking for a magic tactic, not a real system
⨯ You're not willing to implement what you learn
After experiencing the challenges of agency ownership firsthand—from inconsistent revenue to operational chaos—he now coaches creative entrepreneurs on building sustainable, scalable businesses.
He's helped hundreds of agency owners and solopreneurs break through plateaus, build systems that work, and achieve consistent 5-figure revenue months.
John spent over 10 years building and scaling Lemonly, a design agency that worked with major brands like Netflix, Google, and Marriott.
ABOUT JOHN MEYER
10+
Years of experience
Ready to Build Your Product Ladder?
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